Microsoft Ads Services
Reach untapped potential with Microsoft Advertising.
Microsoft Ads (formerly Bing Ads) offer access to a highly valuable – and often overlooked – audience. With lower competition and high buying power, Bing can be a smart addition to your performance marketing mix. I help SMEs launch and scale successful Microsoft Ads campaigns tailored to their goals.
Why Microsoft Ads?
Microsoft Ads appear on Bing, Yahoo, and partner search engines – reaching millions of users who don’t use Google.
Here's why that matters:
- Lower CPCs & Less Competition
In many industries, Bing Ads are significantly cheaper than Google – while still converting well. - A Different (and Valuable) Demographic
Bing users tend to be older, more affluent, and often use desktop — ideal for B2B or high-ticket B2C. - Built-in with Windows Devices & Edge
Especially for corporate users or companies in the Microsoft ecosystem, Bing is the default. - Strong B2B Reach
Professionals searching on company devices are often on Bing – a key advantage for B2B lead generation.
What I Offer
From initial setup to full-service management:
- Campaign Setup & Keyword Strategy
Structured search campaigns with the right match types and targeting. - Conversion Tracking & Analytics
Pixel setup, event tracking, and integration with Google Tag Manager or Microsoft UET tags. - Campaign Optimization & Scaling
Ongoing testing, bid strategies, and performance reviews to improve ROI. - Reporting via Looker Studio (optional)
Easy-to-read dashboards with key performance metrics. - Importing Google Campaigns
Already running Google Ads? I can import and optimize your campaigns for Bing in no time.
Ideal for:
- B2B businesses targeting professionals
- Companies with older, desktop-heavy audiences
- Businesses looking to scale their search campaigns
- Any SME looking for additional high-intent traffic
Languages & Markets
I support Microsoft Ads in 🇩🇪 German, 🇬🇧 English, 🇪🇸 Spanish and 🇧🇷 Portuguese – ideal for international or multilingual campaigns.
Ready to get started?
Let’s unlock the hidden potential of Microsoft Ads.
Request your free account audit – and let’s see if Bing Ads are the right fit for your business.
What working with me looks like
I believe in clear communication, transparency, and results. Here's how our collaboration typically works:
- Kick-off call to define goals, review your current setup, and align on strategy.
- Flexible communication via email, video calls or messaging – I adapt to what works best for you.
- Regular updates and performance reports to keep you informed at every step.
- Direct contact with me – no account managers or middle layers.
- Fast response times – usually within 24 hours on weekdays.
Let’s keep things simple, efficient, and focused on growth.